I came across this infograph done by the folks at InboundWriter that shows how inbound marketing is quickly becoming the preferred method for obtaining customer for businesses. (Inbound marketing refers to creating valuable, insightful, and educational content that brings readers to your site where they are converted to prospects and eventually customers.) There are just […]
Make Yourself Indispensable
I recently came across an article by Dave Archer, CEO of Nevada’s Center for Entrepreneurship and Technology (NCET) entitled “Keeping Clients in a Slow Economy.” While there were many good points made within the article, the topic that stuck out to me the most was: Look for ways to make your company indispensable. As companies […]
Company Resiliency
I just came across an article from JoAnna Brandi entitled “The Two “R’s” – Recession and Resilience – Which Will You Choose?” The article explains how an employer instilled an attitude throughout their company that if the economy were to go into a recession, they “would not be participating.” Here are a few of the […]
Company Culture
I came across a very interesting article on Company Culture written by Arshad Chowdhury for Fast Company. The article points out a few very cool culture ideas for companies to implement for happier employees. Here are a few from the article: Celebrate Going Home Early. By focusing on work output rather than hours worked, you […]